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Enhancing Brand Visibility and Aesthetic Appeal for & Pilates Studio
Client: & Pilates Location: Mentone
Application: Three-Layered Print, Lightbox Signage, Reception Signage, Digital Frost, Wall Decals & Custom Braille
& Pilates Studio, a wellness facility committed to promoting health and fitness, sought to elevate its brand presence both inside and outside its premises. The studio's management envisioned a cohesive and visually striking environment that not only reflected the essence of their brand but also provided practical solutions for privacy.
See below how Tint Design enhanced & Pilates studio
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Three-Layered Print
Objective: Create a stunning brand visual while maintaining visibility into the studio's reception.
Solution: Tint Design Optical Clear film with a three-layered print was applied to full-length windows. The film not only delivered fantastic opacity for branding but also featured solar reduction properties, contributing to heat reduction.
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Four-Sided Lightbox Signage
Objective: Establish a strong visual representation of the brand day and night on the exterior.
Solution: A custom-designed and printed four-sided lightbox was implemented, ensuring the brand remained prominent even during nighttime, enhancing visibility and brand recognition.
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Reception Signage
Objective: Match reception signage with the Pilates style guide while ensuring visibility and natural light in the reception area.
Solution: Custom powder-coated acrylic signage was installed, providing solid opaque branding to passing traffic while allowing ample natural light into the reception area.
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Exit Door Branding
Objective: Enhance brand visibility on exit doors while meeting fire safety requirements.
Solution: Exit doors were wrapped in custom-printed PMS colour adhering to the Pilates style guide, and custom lettering was added for fire safety compliance.
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Digital Frost on Side Window
Objective: Ensure privacy for clients without compromising visibility and natural light through a side window.
Solution: Tint Design implemented a subtle digital frost fade in custom pink, offering an element of privacy while maintaining visibility and allowing natural light for clients.
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Custom Vinyl Wall Decals
Objective: Inspire and motivate clients through custom printed value decals and improve brand visibility with a larger banner.
Solution: & Pilates Value ls were strategically placed within the studio by using wall decals, along with a custom-designed 4m high banner replaced existing branding, making the brand more visible to passing traffic.
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Custom Braille Signage
Objective: Enhance accessibility by incorporating custom-designed Braille signage to direct people to the toilets.
Solution: Braille signage was created to ensure inclusivity and provide clear directions to essential facilities.
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Reskinning A-Frame
Objective: Deliver an environmentally friendly solution by re-skinning an existing A-board.
Solution: A simple re-skinning of the existing A-board was undertaken, minimizing waste and contributing to sustainability efforts.
Outcome:
The comprehensive approach to branding and environmental enhancements has not only transformed Pilates Studio into a visually appealing space but also addressed practical needs such as solar reduction, privacy, and fire safety compliance. The result is a harmonious blend of aesthetics and functionality that reinforces the studio's commitment to well-being and sustainability.
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